Going gold?

[Vevster]

Kikuchiyo,

no problem. You do not have to believe me or something you haven't read

Just explain me how Forbes figures (30% -70%) can be accurate when I showed you financials from two publishers showing a profit margin (gross margin) of 50% or 60% .

To reach an average of 50% with Forbes figures, that would mean EA sells as much through Steam than on boxes (70+30)/2 = 50 ; at the same average price
I do not think that is the case. Therefore, the 30% figure seems highly doubtful

To reach 60% average (Ubi) , that would mean 3 sales on steam to 1 box (70+70+70 +30)/4; at the same average price.
Not possible either.


Therefore, 30% gross margin on retail business is just wrong. As I said, Forbes probably means something else, though they say: "Publishers earn a gross margin of around 70% on Steam, compared with 30% via retail stores"

Again, look at the figures I presented from two publishers, and tell me how that works with what Forbes say. Figures from the publishers are official ones (listed companies)


Heliocon:
1- there has been many articles saying that Steam does not take the same % for each game too. So a broad statement (stam gives more to all compared to others) is not necessarily true. That was one pf my point.
2 - I never said I am a developper, just that I have experience in the industry, and given the way your request for name & company, you won't get anything. It's the internet, correct, and there are some bullies out there.
I frankly do not care if you believe me or not regarding my experience.
Those who count for me know, and some are on this forum.

I don't even ask them to vouch for me, as it is utterly useless.


You're mixing some suff here: you talk about the % given to publishers then conclude that Steam gives more to studios (devs).

Problem is, Steam gives only something per copy sold (your own words).

A publisher (EA, Ubi etc...) sometimes (often) prefinance the game.
So you do not have to compare only the % given after release, but also incluse the advance on royalty paid to make an hones comparison of what the devs receive. I hope you agree with that...


Anyway, I personnally like steam, use it, am grateful because I think they helped the PC market and like that retailers are whining about it while at the same time often refusing to put PC games on their shelves.
Think what you want about the figures, they do not compute in the case of those given by Forbes.