1C and Ubisoft Announce IL-2 Sturmovik: Cliffs of Dover

[nearmiss]

The IL2 name is out there and well regarded.

Anyone wanting to buy it can make a decision about a purchase from information available on the web.

Whether the marketing is what someone thinks is not material. If any advertiser asked for comments... there would be NO acceptable marketing decisions made, no one could satisfy all the craziness that people post.

[Insuber]

Originally Posted by nearmiss

The IL2 name is out there and well regarded.

Anyone wanting to buy it can make a decision about a purchase from information available on the web.

Whether the marketing is what someone thinks is not material. If any advertiser asked for comments... there would be NO acceptable marketing decisions made, no one could satisfy all the craziness that people post.

Respectfully, nope. New brands and advertisement campaigns are very often based on preliminary marketing research, with questionnaires and interviews to real people. A friend of mine did that for a living.
We are simply reporting a fact here: friends and mates were misled by the name into believing that CoD was another expansion of the original Il2. Whether this will depress sales or not, I don't know. Whether UBI did a marketing research to sort out Il2:CoD, I don't know either.

Cheers,
6S.Insuber

[Tempest123]

I always wonder why developers go to the effort of making a historically accurate product and then let someone in some publishers marketing department who knows nothing about aviation or history create and write the box art and advertising/web page for the product.
I'm not talking specifically about CoD here as we know the dev. team had a say in the box contents, but I've seen this happen with other sims and it's painful, doesn't attract the target audience at all. Is this just the price you pay for getting your work distributed?

[Triggaaar]

Originally Posted by nearmiss

The IL2 name is out there and well regarded.

Of course. Just about everyone here thought IL2 should be on the box.

Anyone wanting to buy it can make a decision about a purchase from information available on the web.

They can, but a lot of people that purchase games don't search the web for information about it first. They may make an impulse purchase for example.

Whether the marketing is what someone thinks is not material. If any advertiser asked for comments... there would be NO acceptable marketing decisions made, no one could satisfy all the craziness that people post.

No one could satisfy everyone, but it seems this choice hasn't satisfied anyone. No one is saying this is the end of the world, it's just a bit daft and poorly researched. No biggie, we just don't like it and we're saying so.