Please share cheap pre-orders here....

[Anton Yudintsev]

Originally Posted by Desode

Anton stated in a thread a while back that preorders do help them and that it can affect what kind of money their marketing decides they can spend. He said it helps them when they have good preorder numbers.
DESODE

Yes, it is indicative.
More for a publisher, of course, but the more pre-order numbers the game have, the better it (usually) will be presented in stores.
Also, there are more marketing things that relies upon pre-order numbers, but I won't go into details - first of all, I am not allowed to, and then - it is not developer's business.
Of course, not everything depends on pre-orders.
But, typically, if there is a lot of preorders, the game is marketed better and more different ways, and sells better, and than there will be DLCs/sequel, etc.