Game won't run

[GemCollins]

Hello everybody,
Bought the bundle yesterday on Steam after playing the demo, and I was thrilled to get started. But the game simply wouldn't launch and still won't as of today. To be more specific: After I launch the game from steam, mow.exe pops up in the process explorer but goes away quickly. The demo ran perfectly, and Red Tide also runs fine!

I tried re-downloading, deleting registery.blob, my firewall is on "Game-mode" and the whole Steam folder (including all the files in the folder, like the Men of War directory ) is set as an exception in my Firewall.

What could be the problem? If you need more information, just ask away!