From the top of my head, I can't say I've seen one site (not to mention any other medium) advertise* this game . Altho the internet is an excellent tool for spreading information without investing money, you still do need to advertise the game. It's a shame, really, because it's a very good game.
King's bounty: the legend will probably end up in one of those "best games you've never heard of"-lists compiled by gaming sites.
*I don't consider a review to be an advertisement
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