To install any program under Microsoft Windows launch the installer by double clicking it. Follow the on-screen instructions.
I would run this checklist:
- check game files integrity in Steam
- reinstall everything(!) from the \redist\ folder
- check in Windows if all Windows updates are installed
- close all other programs or services running in the background to see if there is any conflict with them
If the above does not help
- update all(!) motherboard drivers (chipset, audio, network, etc.)
- update all input drivers (mouse, etc.)
- remove video drivers with DriverCleaner or Sweeper
- install video drivers
Check for viruses btw.
If the above does not help update motherboard BIOS (read if any critical updates are available) then check for Win updates again and reinstall programs from \redist\ folder again. Check if new versions of all these programs are available at developers' sites, update them.
BTW I have the same issue in Battlefield 3 from time to time. Have to use keyboard arrows and enter key till restarting the game
What a bugfest even for me! (Not compatible even with ATI Tray Tools or Asus OSD or factory overclocked GTX 560Ti cards Ah...)