DLC, in my opinion, has been developed to get todays kids, with their short attention span, something new every few days to spent their money on.
As each item itself is not expensive they aren't aware how they are spending more of their money as they realize.
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Win 7/64 Ult.; Phenom II X6 1100T; ASUS Crosshair IV; 16 GB DDR3/1600 Corsair; ASUS EAH6950/2GB; Logitech G940 & the usual suspects
 
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